MEC Holidays



MEC 2019 - Happy Holidays Guaranteed


Concept:
The very best gifts bring people together and inspire experience over materialism.

There’s a special kind of satisfaction that comes from giving someone you love a gift, and knowing that you really nailed it. When you come to MEC, you trust that you’re going to find great gifts that spark that feeling. In fact, we guarantee it.

Role: Art Direction



Campaign landing page



MEC 2018 - Give Good Times Outside


Tying into the new ‘Good Times Outside’ brand campaign, I helped develop MEC’s ‘Give Good Times Outside’ holiday campaign. We started with branding of the concept incorporating everything from name, to typography to illustrative patterns that would tie the campaign together. In studio photo shoots were used for web, social and digital banners. 

Role: Art Direction, Concept, Branding



YouTube Bumper Ad

Holiday campaign landing page


Instore


Gift Guides



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